Media Resources

As Chief Customer Officer, Craig Fulton oversees the support, consulting and onboarding teams as a unified function to empower ConnectWise’s customers to succeed in growing their businesses and exceeding their goals. He credits his 20+ years in the technology sector, including time spent as a support desk and field technician, for helping him understand what partners want and need from their business management software.

The 12-year ConnectWise veteran has held a number of positions during his tenure with the company, including Chief Product Officer, senior product manager, business consultant, and system engineer. He also co-created ConnectWise CloudConsole and authored Path to Success, a ConnectWise best practices guide about how to run a successful technology solutions provider business. Prior to joining the company, he worked for Accenture as a technology consultant, and served five years in the U.S. Marine Corps.

Craig is widely recognized for his contributions to the technology industry. He was named a Channel Partners Top Gun 51 channel executive in 2019, a CRN Channel Chief in 2015 and 2017, and a member of the MSPMentor 250 list in 2014. Craig also holds a number of patents related to chat program and cloud management technology. He earned his bachelor’s degree in business management from the University of South Florida.

The Ohio native now lives in Clearwater, Fla. with his wife Jillian and three sons. When he’s not at work, Craig is spending time with his family, traveling, or working on his cars.

Jay Ryerse is the vice president of cybersecurity initiatives for ConnectWise. He is responsible for driving cybersecurity initiatives throughout the organization and the MSP market as well as providing education around managing cyber risk for ConnectWise partners and their clients.

Jay brings more than 25 years of experience in cybersecurity, information technology and security solutions to businesses of all sizes to ConnectWise. He began his current role in November 2019 following ConnectWise’s acquisition of Continuum, where he served as chief technology officer of security products. In this role, Jay was responsible for driving education and awareness of cybersecurity issues and products within Continuum’s partner community.

Prior to Continuum, Jay served in a number of leadership positions, including the chief executive officer of CARVIR, a managed cybersecurity firm for MSPs. He also served as vice president and general manager of IT Services at Digitel Corporation after selling his MSP in 2014.

Jay is the author of a self-published book titled “Technology 101 for Business Owners.” He is also the 2014 recipient of MSPmentor.net Industry 250 Executives award and Top 501 MSP’s (#201) recognition.

He is a Certified Information Systems Security Professional (CISSP).

Originally from Ohio, Jay resides in Pennsylvania with his wife. In his free time, Jay plays ice hockey in several adult leagues and has participated in several Sprint Triathlons. He is also an avid traveller and owns a home in southern Spain.

Joy Beland is the Senior Cybersecurity Education Director for ConnectWise, where she is responsible for developing education curriculums and training MSPs and the global ConnectWise staff in cybersecurity awareness, behavior and culture. She leads a team in training and certifying MSPs in foundational cybersecurity knowledge and is currently focusing on the development and delivery of advanced cybersecurity training. Joy began her current role in November 2019 following ConnectWise’s acquisition of Continuum.

In addition to her unique experience, Joy holds certifications from various security organizations including a SANS Security Awareness Professional (SSAP) from the SANS Institute and Cybersecurity Fundamentals Certificate from ISACA. Joy was also recognized in CRN’s Women of the Channel in 2015.

Originally from a small town in Oregon, Joy now resides in Marina del Rey, California. In her free time, she enjoys travelling, cooking, yoga, scuba diving, cyber podcasts, and is a huge fan of all things biohacking.

As Vice President of Brand and Ecosystem Evangelism, Arlin Sorensen is responsible for leading the brand advocacy strategy for ConnectWise, while serving as a thought leader to the IT services community. In his role, Arlin contributes to peer group strategies, platform development, and is an ambassador to the ConnectWise strategy.

Arlin has more than 30 years of experience in the IT world and is widely recognized for his contribution to partners on their entrepreneurial journey. He continues to assist IT Nation members with their business and personal growth, while helping them achieve their overall goals.

Arlin’s technology career began with the launch of his own managed service provider company. He joined the ConnectWise team after HTG Peer Groups, an organization he founded in 2000, now known as IT Nation Evolve was acquired in January 2018. When not traveling to speak and consult, Arlin, who earned a bachelor’s degree from Iowa State University in farm operations, is at home with his wife Nancy.

Brad Schow is the VP of Consulting Services for ConnectWise. Prior to joining the ConnectWise staff, Schow has served as a peer coach and business consultant at HTG for more than five years. Before joining HTG, he spent 20 years growing a solutions and managed service provider business. His path of technician, service leader, operations leader, president and partner has given him a unique perspective that allows him to relate to a broad spectrum of business challenges. He credits much of the success to the peer group experience and the relationships that grew out of HTG. He loves investing in people, thinking ahead, building teams and helping others find success.

April Taylor began her career at ConnectWise in January 2006 as an Implementation and Support Consultant. She quickly became a Sales Executive and then served as the Sales Support Manager, where she supported and managed the sales engineering team and internal projects/initiatives for the sales team.

Today, April has more than 14 years of experience in the industry. She currently serves as the Vice President of ConnectWise Manage and is focused on ensuring partners’ voices are heard throughout the entire development process. She manages the product lifecycle and software development lifecycle of ConnectWise Manage, and leads product management programs, including the Partner Innovation Network (PIN).

April’s industry honors include being named a CRN Channel Chief (2015), selection as one of CRN's Women of the Channel (2017 and 2018) and inclusion on the MSPMentor 250 list (2014).

She earned an MBA from the University of South Florida, and is a certified Scrum Master and a Certified Leader in StratOp Management.

In her free time, April enjoys international travel, scuba diving, hiking and baking.

As vice president for ConnectWise Automate, the company’s remote monitoring and management software, Brett Cheloff leads a team that is dedicated to using automation to boost the efficiency and productivity of tech teams. 

Brett began his IT and managed services career in 2004 in Toledo, Ohio, as a service and automation technician at Nemsys, a local MSP. While at Nemsys, he was one of the original developers of its LabTech automation platform. In 2010 when LabTech, which is now known as Automate, became part of the ConnectWise set of solutions, Brett moved to Tampa, Florida. 

Since joining ConnectWise, Brett has built a team of product managers, project managers, developers and quality assurance analysts who believe in hard work, relentless innovation and well-earned fun. Together they focus on ensuring ConnectWise Automate always meets the demands of a constantly evolving IT environment and is fully integrated into the ConnectWise ecosystem.

Brett, who believes anything can be automated except his wife, earned his computer science and engineering technology degree from the University of Toledo.

Gregg Lalle took on the role of Senior Vice President of International Sales and Strategy in 2018 and is responsible for growing ConnectWise’s international business. He has overseen the opening of offices in London and Sydney, and he manages a global staff of almost 100 colleagues. Other positions Gregg has held since joining the company 18 years ago include Director of Channel and International Sales, Worldwide Channel Sales Manager, Channel Sales Manager for the Americas, and Regional Sales Manager. His more than two decades of experience in the technology arena also include time working for Information Builders and ADP. Gregg, who earned a bachelor’s degree in economics from Penn State University, enjoys traveling, live music, sports, and photography during his free time.