Rick Harber, founder and CEO of Decision Digital, leads a nearly 30-year-old managed service provider (MSP) and dedicated ConnectWise consultancy based in Atlanta, Georgia. Over the years, Harber has guided the company through significant technological transformations, with one of the most impactful being its long-standing partnership with ConnectWise. 

His journey began about 15 years ago through ConnectWise RMM (formerly Continuum). This marked the beginning of a deeper relationship, and about five years ago, Decision Digital adopted ConnectWise PSA, further embedding ConnectWise into their operational framework.

Efficiency Unlocked: Decision Digital’s Digital Transformation with ConnectWise Asio

Today, Decision Digital uses a comprehensive suite of ConnectWise solutions, including ConnectWise PSA, CPQ, ConnectWise RMM, BrightGauge, Wise-Sync, WisePay™, a ConnectWise solution, and several security products.

One of the most transformative additions has been the ConnectWise Asio® platform, which the company adopted early in its development. Harber was particularly impressed by ConnectWise’s commitment to integrating its tools into a unified platform, offering consistent user experiences and powerful cross-platform workflow automation. “This integration has allowed us to streamline operations, reduce manual tasks, and enhance service delivery,” Harber said.

A “Magic” Door: The ConnectWise Partner Program Advantage

Harber also emphasized the value of the ConnectWise Partner Program, especially for those who haven’t yet joined. “If you're not in the ConnectWise Partner Program, there is a magic door that awaits you,” he said. 

The ConnectWise Partner Program offers a wealth of resources—funding, marketing support, and strategic tools—that help partners grow their businesses. “Unlike other MDF programs that require outsourcing to marketing firms, ConnectWise provides ready-to-use campaigns, performance data, and AI-driven insights through platforms like GlassHive,” said Harber.

Partners can ask the AI assistant for event ideas, agendas, and marketing materials tailored to their region and goals, gaining both speed and scale in their outreach. GlassHive, in particular, acts as a marketing co-pilot for partners. It’s more than just a campaign tool—it’s a smart, intuitive platform that helps MSPs plan, execute, and measure marketing efforts with precision. 

“We are consistently leveraging the [GlassHive] tool to tap into a library of pre-built campaigns, track engagement metrics in real time, and we use AI to generate content ideas, event agendas, and region-specific outreach strategies. Not only are we saving time, but also converting on a pipeline of qualified leads,” Harber said.

What sets GlassHive apart is its ability to turn data into action. By analyzing partner performance and market trends, it surfaces recommendations that help teams focus their efforts where they’ll have the most impact. Whether you're a seasoned marketer or just getting started, GlassHive helps you scale your efforts without scaling your team—bringing both speed and strategy to your go-to-market motion.

MDF in Motion: A Real-World Win for the ConnectWise Partner Community

A standout example of the partnership’s success is the use of Market Development Funds (MDF) to elevate Decision Digital’s annual event, Catapult Live. Held in Atlanta during the first week of October, Catapult Live is a two-day workshop designed to teach MSPs practical business process workflows and automation strategies. Harber describes it as “teaching MSPs how to MSP.” Before the MDF program, the event was entirely self-funded and organically grown. While ConnectWise had always been supportive, the introduction of MDF took the event to a new level.

“ConnectWise became the highest-level sponsor of Catapult Live, providing not only financial support but also brand recognition and marketing power. This sponsorship significantly expanded the event’s reach and credibility.” 

This effectively created a “two-for-one” opportunity, making it easier for more partners to attend and benefit from the event. Harber emphasized that this level of support is rare and deeply appreciated, calling it a true success story of how MDF can empower community-driven initiatives.

The involvement of ConnectWise didn’t stop at funding. “Key members of the ConnectWise leadership team, including SMEs, have actively participated in Catapult Live over the past several years. These weren’t just entry-level representatives—they were managers, specialists, and heads of development,” Harber emphasized. 

Their presence allowed attendees to engage in meaningful, candid conversations with decision-makers and product leaders, creating a unique and valuable experience. 

Small Crowd, Big Impact: The Power of Focused Engagement at IT Nation Secure™

Harber highlighted the impact of attending IT Nation Secure™, calling it a “can’t miss” event. Unlike massive conferences where meaningful conversations are hard to come by, IT Nation Secure offers a more intimate setting with curated attendees and high-caliber vendors. 

This environment fosters deeper dialogue, especially around complex topics like cybersecurity. “If you want to understand where we are and where we’re going in cybersecurity, and you want to meet the people shaping that future, this is the event to attend,” Harber said. 

With a final smirk, Harber joked, “But don’t tell too many people—we want to keep it small enough to preserve that authenticity.”