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Decades of growing up, branching out in the security space

Netitude

Headquartered in Frome, Somerset (U.K.), Netitude Ltd is a leading provider of managed IT services and support since 2001. Netitude is independently ranked in the top tier of IT service providers globally. They have been helping their customers grow with secure with complete outsourced IT services and augmenting internal IT teams across various industries. As experts in IT, communications and cybersecurity, Netitude offers a unique service delivery model that delivers service delivery excellence, with proven client productivity and growth improvements.

Challenge
To drive organizational growth and operational maturity, Netitude wanted to transform its one-man shop into a globally recognized managed services provider.
Solution
To maintain its competitive position, Netitude enlisted ConnectWise for its services, solutions and community. Power users of the ConnectWise Business Management Solutions suite, Netitude relies on ConnectWise PSA™, ConnectWise RMM™ and ConnectWise CPQ™ to power their operation. In addition, ConnectWise cybersecurity solutions are leveraged to keep its clients safe and secure.
Results
Netitude has grown its employee count +500% and doubled its cybersecurity recurring revenue. It is also continuing to climb the ranks of the impressive Channel Futures MSP 501 with an impressive 16-spot climb, ranking them as #291 globally.

“We were using a competitive product at the time. It was very, very basic. It was great for ticketing, but we needed a solution for project management, financials, etc. ConnectWise PSA™ had a far more powerful and expansive features set.”

“We quickly realized that the market needs security solutions and for us, having 24/7 monitored EDR or MDR is not an option, it’s a requirement. One of the biggest benefits of the ConnectWise Security program has been enabling us to step into the managed security services market without having to build out an entire 24/7 SOC. We know the frameworks and the standards we need to implement but a 24/7 operation is a huge undertaking, and you also have to foot the bill associated with that.”

One man.
A little red van.

That’s really how it all started for Adam Harling, Managing Director at Netitude.

It was 2001, and Harling was determined to chase his passions and pursue a hunch.

“I set out on my own. I just started talking to people and local businesses and focused on establishing relationships. I charged a flat, nominal rates of £18 per PC. No one was doing this at the time, the market was still “break-fix” or “drawdown” agreements. My hunch worked out in our favor, and over time, we grew from a sole proprietorship to 34 people, and continue to grow.

Clearly Netitude is building something special, and the industry is taking note.

“We were one of the few MSPs that made the MSP 501 from the UK in 2024,” Harling said. “We’ve been recognized every year we’ve applied. We take great pride in winning. To put our achievement in perspective; there are 130,000 MSPs vying for this achievement. The Channel Futures ranking puts us in the 0.2% worldwide, and in 2024 we climbed 16 spots, placing us in position #291.”

Quite an achievement, indeed.

ConnectWise has been a partner on the Netitude journey for the last 12 years.

“We grew organically and transforming quickly. We were out-pacing our tools and out-growing our clients. We needed something more expansive to keep pace and manage operations. The solutions in the market at the time were basically two: ConnectWise PSA and Autotask,” Harling explained.

Maintaining a competitive edge in the fast-paced technology climate comes with its challenges – there are increasing demands, more tools to choose from, the need for speed and the desire for greater operational efficiency.

“We were using a competitive product at the time. It was very, very basic. It was great for ticketing, but we needed a solution for project management, financials, etc. ConnectWise PSA™ had a far more powerful and expansive features set.” said Harling.

Securing the Future

Power users of the ConnectWise Business Management Solutions suite, Netitude relies on ConnectWise PSA™, ConnectWise RMM™ and ConnectWise CPQ™ to power their operation. But, given that security solutions are now tablestakes, it created demand opportunity for Netitude clients.

“The ConnectWise security partnership has enabled us to step into that market, add those truly valuable services for our clients and double our recurring monthly security revenues based on those services. It took us a little bit of time, but we have successfully transitioned all our clients into our security solutions. Today our clients are more secure and that’s our chief priority.”

Better yet, Netitude was able to charge more per client, generating a new, healthy revenue stream that is accelerating organizational growth.

The IT Nation: Community of Communities

“We enlisted ConnectWise initially, for its PSA, and have since leveraged other solutions. But throughout our journey, we have discovered that our deep engagement with the IT Nation community has been most beneficial,” said Harling.

Harling credits the IT Nation for its role in developing business maturity.

“We are members of ConnectWise Evolve peer groups and avid attendees of IT Nation [event series: IT Nation Connect and IT Nation Secure]. We find that there is tremendous value in what the community has to offer. We have access to education, training, tools and resources. It’s alaos an opportunity to share what we have learned, and help our peers serve and protect their clients better. Overall, it’s the community discussions that we can lean into that makes us feel confident about taking our challenges head-on. We have the support of ConnectWise and the wider community to help us with all of it.”

In terms of differentiation, IT Nation does something that others don’t: they invite everyone in.

“It says a lot about ConnectWise. It shows that the IT Nation community is creating an environment for service, building lasting partnerships; open collaboration, even amongst competitors; and that they care deeply about MSPs and their clients.”