PARTNER SUCCESS STORY
Building MSP-Ready Partnerships: MyTech’s Success with IT Nation IT Nation Evolve™ Solution Partners
MyTech Partners, Inc. is a Minnesota-based managed services provider (MSP) focused on strategic IT services for small and mid-sized businesses. With offices in Minnesota and Colorado, MyTech aligns technology with business goals through proactive IT support, cybersecurity, cloud solutions, and consulting. Serving industries like professional services, non-profits, and healthcare, MyTech empowers clients to achieve better business outcomes with reliable and innovative technology solutions.
Challenge
The MSP landscape is saturated with vendors, many of whom lack a deep understanding of the operational realities MSPs face. MyTech sought strategic partners who not only offered strong technical solutions but also aligned with their business processes, culture, and customer engagement strategies.
Solution
IT Nation Evolve™, a renowned peer community specifically designed for Managed Service Providers (MSPs), plays a crucial role in bridging the gap between solution partners and MSPs. By carefully curating and coaching these solution partners, IT Nation Evolve™ enhances their ability to meet the unique needs and challenges faced by MSPs, fostering a collaborative environment that empowers both parties to thrive in an ever-evolving technology landscape.
Results
MyTech now prioritizes the IT Nation Evolve community when searching for new solution partners. The alignment in values, business practices, and technical readiness ensures that these partners are not only capable but also committed to helping MSPs thrive.
Established in 2000, MyTech Partners, Inc. is an innovative Managed Services Provider (MSP) focused on assisting small and mid-sized businesses (SMBs) in reaching improved business outcomes through strategic IT initiatives. Operating from offices in Minnesota and Colorado, MyTech caters to a wide range of clients across various sectors, including professional services, non-profits, and healthcare.
What sets MyTech Partners apart is its unwavering commitment to aligning IT with business strategy. Rather than delivering generic, off-the-shelf solutions, MyTech takes a deeply consultative approach, engaging with clients to understand their unique goals, challenges, and growth trajectories. This enables the company to design and implement technology solutions that not only support day-to-day operations but also drive long-term business success through improved efficiency, scalability, and resilience.
As MyTech scaled its operations, it encountered a common industry hurdle: the vendor landscape was saturated with technology providers who lacked a nuanced understanding of MSP operations. Many vendors focused solely on product features, with little regard for how their solutions integrated into the MSP business model or impacted service delivery.
MyTech needed more than just tools—they needed true partners who could align with their internal processes, support their team, and contribute to long-term customer success.
Building Stronger Vendor Relationships Through IT Nation Evolve™
For MyTech, IT Nation Evolve™ was a key enabler of this alignment, as IT Nation Evolve™ is a peer community that fosters meaningful connections between MSPs and vendors, extending its strategic mindset beyond customer relationships and into how MyTech selects and collaborates with its own solution partners.
Through IT Nation Evolve™, MyTech gains access to solution partners who are not only technically capable but also trained to understand MSPs' operational realities. These partners are coached to engage in ways that support MyTech’s internal processes, team dynamics, and client-facing strategies.
Nate Austin, Co-Founder and Vice President of Business Development at MyTech, explains: “The solution partners that choose to participate in IT Nation Evolve™ are opting in to understand us better. They’re not just selling a product—they’re learning how their solutions can help us do our jobs more effectively.”
Where Community Meets Capability
By leveraging the ConnectWise ecosystem, MyTech ensures that every partnership is rooted in shared values, mutual understanding, and a commitment to continuous improvement, further strengthening its ability to deliver exceptional outcomes for clients.
“The tech is important, but that’s table stakes,” Austin explains. “What matters is how they engage with our team, how they help us onboard internally and externally, and how they contribute to the community.”
Evolve’s value lies not only in vetting solution partners but also in cultivating a culture of mutual understanding and collaboration. ConnectWise solution partners are educated on MSP challenges and coached on how to engage meaningfully with the community. This not only promotes knowledge sharing but also cultivates strong partnerships aimed at driving mutual success in the industry.
Evaluating Partners Through an MSP-Centric Lens
MyTech uses an “MSP-ready” framework to evaluate potential partners. IT Nation Evolve™’s solution partners consistently meet these criteria—not just in terms of technology, but in how they support onboarding, training, and customer engagement.
IT Nation Evolve™’s strong community culture naturally filters out partners who aren’t aligned, creating a self-sustaining ecosystem of collaboration and shared success.
“Nearly all the solution partners we’ve worked with through IT Nation Evolve™ check our MSP-ready boxes. They understand our business and how we go to market.”
IT Nation Evolve™ has become a cornerstone of MyTech’s partner strategy. By fostering a culture of alignment, education, and mutual support, “Evolve empowers MSPs like us to build stronger, more strategic partnerships.” The result is a more agile, resilient, and client-focused organization, ready to lead in a rapidly evolving technology landscape.
Key Takeaways
Company Overview
- MyTech Partners, Inc., founded in 2000, is a strategic Managed Services Provider (MSP) with offices in Minnesota and Colorado.
- Serves small and midsized businesses (SMBs) across industries like professional services, non-profits, and healthcare.
- Offers proactive IT support, cybersecurity, cloud infrastructure, and consulting services.
- Differentiates itself through a consultative approach that aligns IT solutions with business goals.
The Challenge
- MyTech faced the challenge of finding vendors who understood the operational and cultural needs of MSPs.
- Many technology providers focused only on product features, not on integration or long-term partnership.
- Required solution partners to assist with internal processes and enhance customer success.
The Solution: IT Nation Evolve™
- Austin joined IT Nation Evolve™, a peer community that curates and coaches the solution partners for MSP alignment.
- IT Nation Evolve™ solution partners are trained on MSP workflows, engagement strategies, and best practices.
- IT Nation Evolve™ encourages collaboration and continuous improvement among vendors.
Implementation and Impact
- MyTech uses an “MSP-ready” framework to evaluate solution partners, focusing on seamless onboarding, training, cultural fit, and engagement criteria.
- IT Nation Evolve™ partners consistently meet these standards and integrate well with MyTech’s service model.
- The community naturally filters out misaligned vendors, creating a strong, collaborative ecosystem.
Results
- Stronger Partnerships: Most IT Nation Evolve™ partners meet MyTech’s MSP-ready criteria.
- Operational Efficiency: Improved onboarding and support processes.
- Strategic Growth: Freed internal resources to focus on innovation and customer outcomes