1/21/2026 | By Manny Rivelo, CEO, ConnectWise
A New Era for MSPs: Scaling Through Leverage, Not Headcount
We’re excited to share an important milestone in the evolution of the ConnectWise platform: ConnectWise has acquired zofiQ, a leader in agentic AI designed to fundamentally change how service work gets done.
This isn’t about adding another feature or introducing another tool. It’s about solving the problem IT Solution Providers tell us about every day: how to grow profitably when your best people are already stretched thin.
The Real Constraint IT Solution Providers Face
Most ITSPs don’t struggle with demand. They struggle with leverage.
Ticket volumes rise. Customers expect faster, more consistent service. And yet highly skilled technicians and service leaders spend much of their day triaging routine tickets, answering repetitive questions, and documenting work after the fact. Growth becomes tied directly to hiring, margins flatten, and burnout creeps in.
Traditional automation and AI overlays have delivered incremental improvements, but they haven’t driven a fundamental change in how service work gets done. Humans are still carrying the bulk of the operational load.
From Automation to Employee Amplification
With zofiQ, we’re shifting the model entirely.
Instead of asking your people to work harder or manage more tools, the platform takes on the repetitive, low-judgment work—so your team can focus on complex problem-solving, customer relationships, and growing the business.
Think about it this way: if your team only had to engage on the 20% of work that truly needed a human brain, what would that unlock for your customers, your margins, and your people?
That’s the promise of employee amplification.
Why This Works: Data Is the Oxygen for AI
AI only delivers real value when it understands context—and data is the oxygen for AI.
Because zofiQ is being embedded natively into the ConnectWise Platform and powered by its unified data layer, it can see, learn, and act across the entire service lifecycle. That means routine triage, routing, documentation, and decisioning occur as part of a single continuous system, not as disconnected steps across fragmented tools.
This platform-native approach allows intelligence to execute end-to-end and improve over time, creating consistent outcomes that don’t depend on individual technicians or heroics.
What This Means for You
As zofiQ becomes part of the ConnectWise platform, partners will begin to see tangible benefits quickly:
- More service capacity from the same team
- Fewer avoidable escalations and less operational noise
- More consistent service delivery across customers
- Improved margins without adding headcount
- Less burnout and more time spent on high-value work
In short: your people get leverage, and your business gets room to grow.
What Comes Next
Already in use today by ConnectWise PSA partners, zofiQ autonomously handling hundreds of tickets and delivering measurable impact, helping teams resolve more work with the same staff while improving consistency and predictability.
This intelligence will extend beyond PSA to serve as a horizontal agentic layer across the ConnectWise portfolio—including RMM, cybersecurity, data protection, and our broader ecosystem, reinforcing a new operating model where systems carry the operational burden, and people do the work only humans should do.
This acquisition represents our belief in the future of IT services: one defined by intelligence, leverage, and sustainable growth.
We’re excited to build that future with you.