Blog Posts by Mark Sokol

Mark Sokol
Mark Sokol
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10/12/2017
2 min read
How to design a good user experience on your website
The first place consumers visit for more information on your products and services acts as the face of your company. It’s the front door to your world—who you are, what you offer and your ambiance as a business. In today’s digital society, this place is your website.
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Sales & Marketing
10/09/2017
2 min read
Beginner tips for B2B social media marketing
As advancements in technology have enabled marketers to personalize their approach, consumers have come to expect customized marketing messages. Social media provides the perfect platform for sharing audience-specific content to create brand awareness and customer loyalty.
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Sales & Marketing
05/25/2017
3 min read
Build and maintain a quality lead list
How do technology service providers market effectively to potential clients? For many businesses, email marketing campaigns are convenient, but the return on investment isn’t what they’re hoping for.
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Sales & Marketing
04/19/2017
2 min read
3 email tips for marketing greenhorns
In this post, we'll equip you for navigating this territory successfully with digital marketing best practices and tools.
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Sales & Marketing
02/15/2017
3 min read
Stop whining and start winning: 6 reasons marketing IS for you
Here are six key reasons ALL technology solution providers (TSPs) should start marketing their services if they aren’t already.
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Sales & Marketing
12/19/2016
2 min read
Making sense of organic vs paid marketing
According to Link Humans, 2.1 billion are active on social media, and 1.7 billion use social networks from a mobile device. How are you making sure that the ones in your target market are seeing your message?
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Sales & Marketing
11/16/2016
2 min read
A chat with Craig Fulton about the ConnectWise rebrand
It’s been a week since IT Nation and the big announcement about our unification into one brand. We have a new website and new product names that reflect our mission to simplify everything. We’ve also updated the user interface (UI) across our core products to continue the trend of updates, improvements, and simplification.
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Product Tips & Updates
10/26/2016
3 min read
9 tips for pitching services to new clients
They say that first impressions are everything. So if you want to leave a lasting impression, here are nine tips for pitching services to new clients.
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Sales & Marketing

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Amy Lucia
Amy Lucia
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Arlin Sorensen
Arlin Sorensen
VP of Brand and Ecosystem Evangelism, ConnectWise
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Craig Fulton
Craig Fulton
SVP, IT Nation + Solution Advisors, ConnectWise
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Frank DePrisco
Frank DePrisco
Senior Product Marketing Manager, Cybersecurity
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Geoffery Willison
Geoffrey Willison
Chief Operating Officer, ConnectWise
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Jason Magee
Jason Magee
Chief Executive Officer, ConnectWise
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Jason McNew
Principal Solutions Advisor
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Jeff Bishop
Jeff Bishop
EVP & GM, Product Management and Asio Platform, ConnectWise
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