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    IT Nation Connect 2023 Vendor Marketing Kit

    November 8-10 | Rosen Shingle Creek | Orlando

    Get helpful information regarding your participation in IT Nation Connect 2023. 

    Below you’ll find helpful information regarding your participation in IT Nation Connect 2022. This kit is designed to help you understand all the tools available and make the most of your investment. It also includes third-party usage guidelines required for all vendors, sponsors, and integrated solution partners. Please use this information as a reference as you prepare for the event! 

    Official event summary

    IT Nation Connect is the premier thought-leadership conference for IT solution providers (TSPs) designed to promote education, inspiration, and networking in the community. We create a fun environment for attendees to learn and grow through collaborative and genuine peer interaction, so attendees are sure to leave the conference with inspiration and concrete steps for their businesses. 

    Logo use

    We’ve provided high-resolution logos for ConnectWise, The IT Nation, and IT Nation Connect 2022 to use within our guidelines. Access all logos here >>

    Promotional materials

    Exhibiting at IT Nation Connect creates a great opportunity to connect with your existing clients and prospects on a more personal level. Letting your base know early and often that you’ll be on hand at the conference will encourage them to seek you out instead of visa versa. To boost your signal, we’ve created a few general promotional materials to help. 

    Email template

    Update this template with your company information and highlight the conversations you’ll have with customers and prospects visiting your booth.

    Download here >>

    Newsletter copy

    Do you send out a newsletter? Copy, paste, and update this blurb to let your customers know you’ll be at IT Nation Connect.  

    Get blurb here >>

    Website banner

    Adding a banner to your website can capture even more of your audience to let them know you’re exhibiting at the premier conference for TSPs. 

    Download here >>

    Connect with us on social media!

    We encourage you to connect and engage with us on social media and to use your social accounts to promote your booth, giveaways, and session attendance at the event. For your convenience, we’ve created images and post copy for your use—don’t forget to use the hashtag #ITNConnect22 and mention @TheITNation on all your posts! 

    Social media posts perform better across the board when it includes an image. Find images to include with your posts below. 

    Facebook | LinkedIn | Twitter v1 | Twitter v2

    Don’t know what to say? Copy and pate this post:

    “We’re exhibiting at @TheITNation’s IT Nation Connect 2022! Make sure to pop in our booth and chat with us about how we can help your business. #ITNConnect22”

    Follow The IT Nation

    facebook icon
    Facebook.com/TheITNation
    Twitter icon gray
    @TheITNation
    LinkedIn icon
    The IT Nation
    Instagram icon
    @TheITNation

    Third-party usage guidelines

    ConnectWise has built a lot of relationships across the industry, and many of them like to show it off, which is very flattering. While we’re always happy to be featured alongside all our ecosystem friends and partners, please follow a few guidelines to ensure ConnectWise is appropriately represented across any deliverable. 

    There are three scenarios in which the ConnectWise brand is approved for use by a third party. Regardless of the use, ConnectWise requires written approval before any material is produced using the ConnectWise brand.  

    1. ConnectWise customers (we call them partners): The ConnectWise logo and brand names can be used by a current partner, these uses may include, but are not limited to websites, tradeshow booths, and collateral to advance their marketing efforts. 
    2. Integrated solution partners: Solution partners within our ecosystem can use the ConnectWise logo and brand names to advertise an integrated product or feature. If the solution partner is a member of the ConnectWise Invent program, the Invent logo should be featured instead of the parent ConnectWise logo to advertise the program adherence and deeper integration than other solution partners. 
    3. Sponsorships: The ConnectWise logo and brand names can be used by a third party that has a signed sponsorship or co-branding agreement with ConnectWise. When referencing ConnectWise or its products at an event, third-party sponsorships may not imply that ConnectWise is conducting, sponsoring, or associated in any way with the seminar, training, or event without specific prior written authorization from ConnectWise.  

    Whatever the use, the scope and nature of participation or partnership with ConnectWise must be clear. We are not a seller or co-seller in any form. ConnectWise is a partner, sponsor, or featured company, but we may not necessarily endorse the deliverable or content.  

     

    Sizing and hierarchy are key to identifying ConnectWise’s role in any deliverable usage: 

    • The ConnectWise logo should be the same size as an equivalent partner, sponsor, or vendor 
    • The ConnectWise logo should be secondary to the primary company 
    • Refer to the ConnectWise Brand Guidelines for detailed logo usage and restrictions 
    • To maintain the ConnectWise brand’s integrity, our logo, company name, and/or owl icon cannot be included in any items that may reflect poorly on the brand. Such items include, but aren’t limited to, promoting excessive drinking, crass/offensive humor, sex, violence, drug use, or any illegal activities.