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IT Nation

Oct. 30 - Nov. 2, 2019 – Orlando, FL

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Sales & Marketing

Modern marketing is a technology-driven process that is at least as technical as installing servers. Join us as we help you break it down into something much simpler that you can easily tackle.

Sessions to Catapult Your Sales & Marketing Efforts

Growing Your Business Using Google Ads and Bing Ads

Setting up a basic Google Ads or Bing Ads campaign is pretty easy, but optimizing it to work well is not. Join us for a deeper understanding of how Google Ads truly works under the hood, so you can ensure you are spending your money wisely and getting maximum return for your efforts.

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What $97,339.04 Taught Me About Marketing My MSP

Ever wonder how MSPs pick up new clients from marketing, or how well a particular marketing strategy or tool works? Learn how Cloud Cover moved away from content calendars and copywriting to create a documented process that can be carried out by engineers.

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Standing Out: How to Differentiate Your Company in a Competitive Marketplace

Top-performing solution providers are taking their marketing game to the next level by moving from marketing tactics to strategic marketing. In this practical session, learn how to drive a compelling marketing strategy that first targets the prospects that will most benefit you, and then moves them into action.

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Competing and Winning Against Low-Cost Providers

Many sales professionals fall into traps when selling against lower-cost providers. In this session, you will learn how to put best practices into action immediately to separate yourself from your cheaper competition.

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Looking for more? We have over 100 sessions for all areas of your business!

Sales & Marketing Experts Excited to Share Their Tips, Tricks, & Secrets

Allan Walters

Director of SEO & Marketing, W. O’Donnell Consulting, Inc.

Allan is an experienced digital marketer and growth hacker and loves helping companies gain exposure and market share. Over the years, he has been acquired, acquired others, and was director of marketing at a mid-sized MSP for more than 12 years, helping them grow from 1 million to over 13.5 million in revenue.

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Chris Peterson

Principle, Vector Firm

Chris Peterson has over 20 years of experience in sales leadership, with a focus on system integrators and managed service providers. Chris started Vector Firm in 2010 as a provider of outsourced sales leadership. Before starting Vector Firm, Chris spent seven years as a vice president of sales and marketing on a national and global scale.

David Smith

Founder & CEO, Tekscape

David Smith is an IT engineer (CCIE), business owner, and speaker who understands the need to start simple when explaining or selling complex products and ideas. Dave is a seasoned business owner with 10 years of experience, along with 40 specialized IT certifications. He has built a business from $0 -$15M in revenue over the course of 10 years while operating in NYC - one of the most competitive markets in the USA.

Emalee Sugano

Director of Marketing, CharTec

Emalee Sugano currently serves as the Corporate Marketing Manager for ARRC Technology and CharTec. She manages and coordinates all marketing, advertising, and promotional staff and activities including market research, analysis and implementation. In addition, she develops, monitors and measures annual marketing plans, and budgets to ensure the company is meeting its strategic vision within budget.

So Many Great Sessions, So Little Time

Bring a team so you can divide and conquer, or attend a single session together. Save 20% on each additional attendee (discount automatically added during registration)!
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