Education

Rebranding – What is Your Brand Telling your Prospects, Clients and Colleagues?

Level 401

What do you think prospects take more seriously - a flat rate proposal from Techvera, or a block time bid from "Geeks on Wheels"? A complete rebrand is a serious endeavor, and this is a subject that many companies in the IT field take for granted. This session will cover my company's rebrand, why we did it, budgeting, and successes and failures through the process. A helpful Q & A time will provide additional insight.

Round 5 | Thursday, Nov 09 | 1:45PM - 2:45PM

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