Education

Beyond SLAs: Why Customer Experience is the Key to Growing Your Business

Level 101

Since the cost of acquiring a new client is much higher than maintaining an existing relationship, delivering exceptional client service is critical. It’s the companies that are committed to the overall experience of their clients that truly stand out and stay competitive in a crowded marketplace. So how do you become an MVP in the client loyalty game? Brad Benner, who built and sold a successful MSP in Seattle and who now runs a fast-growing SaaS company in Berlin, explains why SLAs are out and client experience is the key to preventing churn and increasing loyalty.

Round 11 | Friday, Nov. 10 | 3:35PM - 4:35PM

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