4 benefits of billing by user

| By: Craig Fulton

Managing, monitoring, and billing your clients’ devices is only becoming more complex as technology evolves. According to one Gartner study, there are more than 6.4 billion connected devices worldwide. How’s a technology solution provider (TSP) supposed to manage even a fraction of that without superpowers?

Get the most out of your techs

If you want to provide your clients with robust service, but can’t seem to find the time to do that because you’re stuck manually counting users, and answering questions about your confusing invoices, then the user-based billing method is the answer.

Let’s explore some of the benefits of this simplified way of billing multiple devices.

1. Easily support BYOD clients

More companies are adopting bring your own device (BYOD) policies. This is where employees are allowed to work with their own mobile devices, which they’re free to upgrade or change at any time. When you consider the fact that the average person has at least three devices connected to the web, this movement has huge implications for TSPs.

Fortunately, you don’t have to worry about keeping track of those changes. The UserCentric™ module within the ConnectWise Manage® platform does the tedious work for you, so you can focus on creating a consistently awesome user experience.

2. Build stronger business relationships

Speaking of creating awesome user experiences, this method opens the door for you to build better relationships by demonstrating the value you provide your clients. How’s this accomplished? Through your invoice.

List out which users you’re supporting, and then show your clients the issues you prevented or fixed to keep those users (their employees) working with minimal downtime. Want to take it a step further? Set up quarterly reviews with your customers, and talk them through how your business directly benefits theirs.

3. Uncomplicated cloud service billing

User-based billing makes the most challenging practice areas, like cloud services, easy to bill for–and that’s saying something. Even as cloud applications multiply, you can easily keep track of which users you’re supporting, and at what price. You can even charge a premium.

Ultimately, your goal is to shorten the time you’re spending reconciling devices and cloud licenses when it comes time to send your bill, and increase the time you’re spending monitoring and proactively managing your clients’ cloud licenses. The user-based billing method will help you accomplish that goal.

4. Generate consolidated invoices

Whether you’re billing cloud licenses, services, or products, if you’re billing based on the real-time user data found in Active Directory, you can rest assured that your invoices will always reflect the most recent information, eliminating the risk of human error. Hey, we’ve all miscounted before.

Here’s another plus side: you’ll be improving invoice readability, because your clients will be getting a bill with their colleagues’ names on it, instead of a list of devices. Accuracy and improved readability – that’s a win-win for any TSP!

There are tools available to make invoicing even easier. The UserCentric module inside of ConnectWise Manage allows you to minimize the complications of user-based billing by letting you connect directly to your customers’ Active Directories. You can reconcile contact data, and automate billing to increase consistency without breaking a sweat.