Transforming Your Business: Break/Fix to MSP

| By: Craig Fulton

You’re spending your work days trying to balance client support and team efficiency, and you’re doing it all while trying to make room for future planning. It’s a tough balancing act, and without the right tools, your future planning keeps getting pushed to the back burner.

So what does that mean for your growth? If you’re operating on a break-fix model, you’re offering reactive support that makes your growth unpredictable. The resulting uncertainty can leave you and your team feeling a lot more stress than they have to.

Reducing Stress

What would the world be like if you didn’t have to worry so much about incoming revenue? If you could rely on consistent, recurring revenue to help you make future plans and start seriously growing your business? Sounds nice, right?

It doesn’t have to be a daydream. By making the move to a managed services model, you’ll open the door for new opportunities by allowing your clients to pay a fixed, monthly rate to manage their entire IT infrastructure. Not only will that give you a reliable source of income that you can use for decision making and future planning, but it will also help you position yourself to your clients in a new light.

Changing Perspective

When you operate as a managed service provider for your clients, you’re doing more than quick fixes. Instead, you’re positioning yourself to offer a wide range of services that meet all of their technology needs. As you increase your service offering, you’ll make the transition from just another vendor to an integrated part of your clients’ everyday business processes.

Making the Move

You’ll need more than just wishful thinking to move to a managed services model. You’ll need a careful plan that starts with three key steps.

Step 1 is to take a good look at your current audience and your target market. Get to know them better. Speak to them in person and figure out what they’re really looking for. What do they need most? What’s keeping them up at night? Once you know that, you’ll be on the right path to building out your managed services offering.

Step 2 is to set the right price. You have to understand your market well enough to know what it can support, and understand your business well enough to know what you need to keep the lights on. With both of those values in mind, you’ll be able to set a price that brings in profit without pricing you out of your market.

Step 3 is all about automation. You can keep the wheels turning with support from business solutions that automate away the most tedious business tasks so that you have the space to take on these larger business initiatives.

Get the details you need to act on these steps, and even more, when you download your free eBook, 6 Steps to Managed Services Success.